Object Studies

THE CREATIVE DIRECTION

An ordinary object. An extraordinary point of view.

• Visual identity
• Material & light studies
• Product art direction

Glass, color, and a single sculptural flower. A visual study in how light and materials can turn a simple object into the center of a brand world.

The creative approach

Reduce the scene to its essentials. Refraction, hard light, and a precise contrast of blue and orange create a visual language that could extend into a product film or campaign.